Building a social media presence
Client
Inspire by IPE
Year
2026
Essentia, a rising women's skincare brand, sought to refresh their digital presence and visual identity. We were tasked with evolving their branding and creating an e-commerce platform to showcase their expanding product line. Our work focused on developing a sleek, minimalist aesthetic that appeals to health-conscious women, while ensuring an intuitive online shopping experience. This ongoing project aims to position Essentia as a premium yet accessible option in the competitive women's skincare market.
Scope of Work
For example this image is using a 16:9 ratio.
Widescreen formats are perfect for showcasing device mockups, web designs, and panoramic visuals. The 16:9 ratio provides a cinematic feel that works exceptionally well for digital interfaces and presentation-style content.
